World-renowned artist Armando Manzanero premiers his new musical show on television in an effort to reach the Latin community. The show will air on both Mexican and US television, the latter on channel 22, and will feature his musical prowess along with collaborations with other legends of stage and screen.
Manzanero’s show was presented in a press conference at the Mexican Consulate, joined by Consulate General Carlos Manuel Sada and the president of channel 22, Raul Cremoux. They discussed details about the upcoming program and its mission with the Mexican community.
Channel 22 is recognized as the leading network in the US relating to Mexican culture, and its owned by the Mexican government. For the past 10 years, the network has excelled with unique, high-quality programming geared specifically to the Mexican community in the US, and this show will be no exception.
Cremoux spoke about the network’s compromise to bring high-quality entertainment to the vast Mexican Diaspora living in the US. ” Channel 22’s main goal is to substantially support Mexican migrants, and to reach those who need access to information to improve their quality of life.”
The restructured channel launched in 2004 with 45,000 subscribers, and over the last 10 years, have managed to reach 1.6 million homes, with the potential to reach 3 million people in the US – an impressive feat considering the channel is exclusive to cable and satellite providers.
Cremoux elaborated that the network itself has been on-air for 22 years as the leading Mexican cultural destination on television, and that new concepts will be introduced to further its purpose. “This, in a nutshell, is our purpose. Among other innovations, we are proud to have our network graced by the word, music and presence of the great Armando Manzanero.”
Following Cremoux’s introduction, Manzanero took the mic with his trademark humor to discuss his involvement and experiences with channel 22. “We ran a version of this show about 10 years ago for a few seasons, and was met with great success. But then Mexican president Felipe Calderon and the network heads at the time did not want to continue with the show, and he had to stop. However, that bond we forged with the people back then made it possible to bring the show back. As I always say, I consider this show a gift from God because music is my life. I love the songs with all my heart, and our music is what represents us around the world. Mexico, in my opinion, produces the best music in the world.”
The 79 year old also spoke about his current state of being. ” At the risk of sounding ostentatious, I must say that I am a man of God, and I have everything a person would want – loving kids, few but loyal friends, a beautiful wife who adorns my heart, and the life I’ve led. So I ask you, what else could I possibly ask for?”
He concluded by thanking the media and the Consulate staff to make way for a brief and intimate concert for the press and special guests present. He performed some of his greatest hits, including “Esta Tarde Vi Llover,” “Por Debajo de la Mesa,”Nada Personal,” and “Somos Novios,” among others.
The show now airs on Sunday nights at 7pm PST. For more information, visit www.canal22.org/mex.